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How to create and manage URL redirects

Updated over 2 weeks ago

URL redirects help you preserve SEO by making sure old or changed URLs still lead to the correct page. This prevents search engines from indexing broken links, keeps your rankings strong, and ensures visitors don’t hit dead ends.

For example, imagine you used to list your “Outdoor Party Tent” at /tent but later renamed the page to /party-tent. A URL redirect makes sure anyone clicking the old link, including customers coming from Google, still lands on the correct product page instead of a dead end.

Creating URL Redirects

You can create URL redirects from your Website Builder settings.

Go to SettingsWebsite builderURL redirects.
Click Add redirect.

Enter:

  • Old URL (the path people or search engines might still visit)

  • New URL (the page you want them to land on)

Save your changes.


Automatic redirects when changing slugs

When you change a slug in Online store settings, Booqable will suggest creating a redirect automatically for the old slug. This helps preserve SEO after a URL change without extra setup.

This suggestion appears when changing slugs for:

  • Products

  • Bundles

  • Collections

  • Pages

  1. To use it: Go to Inventory (for products, bundles and collections) or Website Builder (for pages)

  2. Open its Online store settings.

  3. Update the Slug.

  4. Leave the checkbox “Create a URL redirect for the updated slug” enabled.

  5. Save.


Best practices

  • Redirect URLs only when a page has moved or its slug has changed.

  • Point each old URL directly to the most relevant new page.

  • Avoid chaining multiple redirects in a row (A → B → C). If possible, redirect A straight to C.

💡 Tip: If you’re restructuring your website (for example renaming multiple collections), create redirects as you go to avoid temporary SEO drops or broken links.


Troubleshooting and FAQs

Why am I seeing “too many redirects” in my browser?

This usually means there is a circular redirect loop (for example A → B and B → A). Browsers block loops automatically and show:

“Too many redirects / ERR_TOO_MANY_REDIRECTS.”

Fix: remove or adjust one of the redirects so each old URL points to a final destination without looping back.

I changed a slug but the old link is broken. What happened?

When changing a slug, Booqable suggests creating a redirect for the old slug. If that option was turned off, no redirect is created.

Fix: create a manual redirect in Settings → Website builder → URL redirects.

Do redirects affect visitors immediately?

Yes. Once saved, visiting the old URL will send visitors to the new URL right away.

Do I need permissions to manage redirects?

Yes. Users need access to Manage Settings to create or edit redirects. If someone can’t find the menu, check their user role and permissions.

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